5 Shifts in Shopping Behaviour for Christmas 2020
November 1, 2020
Christmas in 2020 will continue to be a period of peak shopping demand and a critical time for retailers to analyse and strategise shopping behaviour.
Everything You Need to Know - Website Privacy Policy
October 25, 2020
The challenge of a website privacy policy is there are a lot of things to think about, and what’s important to include might vary by your industry or location.
UK eCommerce 15% Revenue Spike Since Lockdown
October 17, 2020
UK eCommerce companies have seen significant growth, in revenues and repeat orders since lockdown, reporting average annual revenue increases of more than 15%.
Low-budget Branding for Small Businesses
October 12, 2020
Low-budget branding is about making your business visible, in a consistent way. Everything you communicate should reflect these values.
What is the Facebook Pixel? And How to Use it?
September 14, 2020
If you’re using Facebook ads, there’s one key tool you should start using right away to get the most out of your social ad budget: the Facebook Pixel.
UK Shoppers More Likely to buy Online than from Retailers
August 24, 2020
The move to online shopping continues apace, but more UK shoppers are using marketplaces rather than directly from retailers for convenience and good delivery.
Cancel Culture: Approach to Influence Change via Consumers?
August 10, 2020
We’re not defining cancel culture, because we think it’s more important than that, especially because it is the exercise of consumer power.
Using Emojis in Email Newsletters
August 3, 2020
There is no doubt emojis are an integral part of our life. So, it is only logical that it is present in various spheres. Email newsletters are no exception.
To protect newly won market share and continue to drive growth, a business must understand and engage new customers to develop valuable long-term relationships.
How to Create an Effective Customer Journey
July 6, 2020
Experts recommend studying situations from a customer journey point of view to be effective; to anticipate what will be their next course of action.
Google will soon judge websites based on how users perceive the experience of interacting with them as the company has developed a new ranking algorithm.
How Does A Marketplace Work?
June 15, 2020
The traditional online marketplace business structure is very popular because it provides a fast and safe shopping experience for customers.
