There are no precise guidelines when it comes to building a great brand. Several elements form successful branding and they all fit together.
Why is Branding Important For Your Business?
June 28, 2021
Branding goes way beyond a business logo or brand element. When you think about your brand, it’s important to think about your entire customer experience.
Despite recent innovations in marketing tech, brands still experience obstacles when it comes to implementing an effective customer experience (CX) strategy.
Industry 4.0 is a frequently showcased technology in the media, but how can a smaller business, with a smaller budget, put them to use?
Localisation: Six Reasons Why You Need It
April 26, 2021
Localisation is often confused with translation, but it is the entire process of adapting a product or content to a specific location or market.
Why You Still Need Business Cards in 2021
February 1, 2021
Business cards remain the first point of contact with potential customers even in 2021 – this printed card may be the first exposure they have to your company!
Design Strategy - A Guide to Strategic Thinking
January 4, 2021
Design strategy is the term used to describe the nexus between corporate strategy and design thinking and plays a critical role in the success of goals.
5 Shifts in Shopping Behaviour for Christmas 2020
November 1, 2020
Christmas in 2020 will continue to be a period of peak shopping demand and a critical time for retailers to analyse and strategise shopping behaviour.
UK eCommerce 15% Revenue Spike Since Lockdown
October 17, 2020
UK eCommerce companies have seen significant growth, in revenues and repeat orders since lockdown, reporting average annual revenue increases of more than 15%.
Low-budget Branding for Small Businesses
October 12, 2020
Low-budget branding is about making your business visible, in a consistent way. Everything you communicate should reflect these values.
7 Marketing Tips to Help Grow Your Brand on Instagram
August 31, 2020
Instagram is a social network that provides a great marketing platform for a brand to reach potential customers from every corner of the world.
