August 24, 2020
The move to online shopping continues apace, but more UK shoppers are using marketplaces rather than directly from retailers for convenience and good delivery.
To protect newly won market share and continue to drive growth, a business must understand and engage new customers to develop valuable long-term relationships.
Google will soon judge websites based on how users perceive the experience of interacting with them as the company has developed a new ranking algorithm.
Retailers should refocus their marketing efforts to build customer loyalty, trust and consumer goodwill, helping your audience through the COVID-19 pandemic.
Offline or online, your marketing strategy will send customers to your website, one of the main places your customers interact with your business.
August 18, 2019
A quick update on the upcoming Strong Customer Authentication (SCA) requirements being introduced to Europe in September 2019 for card payments.