UK Overhauls GDPR Data Protection Rules Post-Brexit
September 13, 2021
When Britain left the EU, the UK’s Data Protection Act continued to apply rules that were functionally equivalent to GDPR – but no longer.
Small Business Website: 5 Useful Benefits
September 6, 2021
Customers can find your small business website through search engines. We explore steps businesses are taking to ensure safety and make purchases.
The time when the marketing calendar is most useful is precisely the moment you have the least time to think about self-promotion.
Email Design 101: How to Boost Engagement & Draw Readers in
December 14, 2020
Email is one of the most effective marketing tools available. But capturing that engagement requires an email with a great design that draws readers in.
Tips for Email UX and Design Best Practices
November 9, 2020
Email UX design is about keeping the email as simple as possible. It doesn’t need any extra information, images or text in order to achieve its goal.
Everything You Need to Know - Website Privacy Policy
October 25, 2020
The challenge of a website privacy policy is there are a lot of things to think about, and what’s important to include might vary by your industry or location.
Using Emojis in Email Newsletters
August 3, 2020
There is no doubt emojis are an integral part of our life. So, it is only logical that it is present in various spheres. Email newsletters are no exception.
This great little block of text provides your recipients with gentle permission reminders that it’s ok that you are sending them an email.
Retailers should refocus their marketing efforts to build customer loyalty, trust and consumer goodwill, helping your audience through the COVID-19 pandemic.
During the COVID-19 pandemic businesses pull back or stop their marketing efforts, while the smartest businesses use it as an opportunity.
Re-thinking Emotion in Marketing to Deepen Engagement
March 23, 2020
Changing your approach to emotion based marketing can help you create stronger connections with your audience with direct attention and engagement.
10 GDPR Misconceptions Debunked
October 3, 2018
As our GDPR takeover comes towards a conclusion, we aim to bust some of the more ubiquitous myths associated with the European data privacy update.
