We look at website usability, website rankings, how to improve SEO rankings by improving usability and conflicts between usability and SEO best practices.
Eventually, everyone will leave your website. But thereβs a difference in your exit rate: which is unavoidable, and bounce rate: which you can manage.
Website headings influence pages when it comes to ranking in Google. If you would like to optimise your website, it is crucial to get your headings right.
Meta descriptions serve the function of advertising copy. It draws readers to a website from the SERP, and is a very a important part of search marketing.