We look at website usability, website rankings, how to improve SEO rankings by improving usability and conflicts between usability and SEO best practices.
Google will soon judge websites based on how users perceive the experience of interacting with them as the company has developed a new ranking algorithm.
Website headings influence pages when it comes to ranking in Google. If you would like to optimise your website, it is crucial to get your headings right.
Meta descriptions serve the function of advertising copy. It draws readers to a website from the SERP, and is a very a important part of search marketing.
People like it when your website can load fast. And so does Google. Google likes fast sites so much they have developed what they call a ‘mobile first’ index.
Most of the time, people want to see SEO results fast. There are a lot of variables that determine how long it can take to see results after you start.