Website headings influence pages when it comes to ranking in Google. If you would like to optimise your website, it is crucial to get your headings right.
Accelerated Mobile Pages (AMP) is parading around as an open-source initiative, but it’s really just Google’s way of locking users into their own ecosystem.
In July 2019, the ICO published updated their cookie guidance and policies on other similar tracking technologies, shortly after implementing on their own site.
Meta descriptions serve the function of advertising copy. It draws readers to a website from the SERP, and is a very a important part of search marketing.
People like it when your website can load fast. And so does Google. Google likes fast sites so much they have developed what they call a ‘mobile first’ index.
Most of the time, people want to see SEO results fast. There are a lot of variables that determine how long it can take to see results after you start.